New Austin-based luxury outdoor brand LETO redefines poolside luxury with eco-friendly design

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LETO is an Austin-based luxury outdoor brand redefining the poolside experience with its flagship inflatable Pool Chaise, blending elegance, comfort, and sustainability in a long-lasting, eco-friendly design. | Provided

LETO, a newly established luxury outdoor brand based in Austin, Texas, is making a splash in the poolside market with its debut product, the inflatable Pool Chaise. Offering a blend of elegance, comfort, and sustainability, LETO is marking the end of the summer season by offering a 30% sitewide discount through Labor Day.

The LETO Pool Chaise, a result of two years of meticulous design, is crafted to meet the needs of those who seek both luxury and eco-friendliness in their outdoor accessories. According to a press release from the company, the chaise features an internal structure made of Thermoplastic Polyurethane (TPU), a material renowned for its durability and environmental benefits compared to traditional PVC. Unlike conventional pool floats that often degrade quickly and contribute to environmental harm, TPU is designed to withstand the test of time.

The Pool Chaise’s exterior is upholstered in Olefin, an eco-friendly, upcycled outdoor fabric that is highly resistant to water, stains, mold, and fading. This combination of high-quality materials ensures that the Pool Chaise is not only stylish but also built to last for years, making it a wise investment for those who enjoy spending time by the water.


Designed for versatility, the LETO Pool Chaise is perfect for use at the pool, beach, or in the backyard. | provided

“At LETO, we believe that luxury shouldn’t come at the cost of sustainability,” said Courtney Juden, founder of LETO. “Our Pool Chaise offers the ultimate in comfort and style while also aligning with our mission to create eco-friendly products that endure. We are thrilled to introduce customers to the LETO difference with our biggest Labor Day offer yet.”

Designed for versatility, the LETO Pool Chaise is perfect for use at the pool, beach, or in the backyard. Its elegant design and durable materials make it a must-have accessory for those who value luxury and sustainability.

LETO’s Labor Day promotion marks the brand’s first major sale, providing an excellent opportunity for customers to experience its innovative approach to outdoor luxury.

LETO is an Austin-based luxury outdoor brand redefining the poolside experience with its flagship inflatable Pool Chaise, blending elegance, comfort, and sustainability in a long-lasting, eco-friendly design.