The woman behind Austin-based jewelry company Kendra Scott has released a memoir.
Houston CBS affiliate KHOU reported that Scott has kicked off a tour to promote “Born to Shine,” which takes a look into how the Wisconsin-born Scott built her namesake business from the ground up and the things she learned in the process.
Per Scott's publisher, Worthy Publishing, the tour stopped in Houston, Austin, Southlake and New York City and will visit Nashville on Thursday; Brookfield, Wisconsin on Saturday; Kenosha, Wisconsin on Sunday; and Chicago on Sept. 27.
The 48-year-old Scott told the website CultureMap Austin that "Born to Shine" was a result of personal journal entries that she kept over the years.
According to CultureMap, after she decided to pen the memoir, she really dug deep to tell her story.
"I get very vulnerable in the book and I feel that there is power in vulnerability," Scott said, per the website. "I hope that being vulnerable will allow other women or people to share their failures, successes and ups and downs and be authentic."
On the company's website, Scott, a mother of three, said she started the business when her eldest child was three months old.
KHOU reported that the popular jewelry retailer was born after Scott’s unsuccessful first foray into business, which the proprietress talks about in the book.
"I needed that experience to be able to build the successful company I have today," Scott said, the station reported. "So when we're going through those moments, it's really hard. But I promise on the other side of it, it's your bridge to get you to the next most amazing place you're headed."
Earlier this year, Austin Journal reported, Scott designated the day after Mother's Day a corporate holiday.
Scott said in the company-issued press release at the time her business highly prioritizes families, the publication reported.
Scott has a workforce of more than 2,000 employees and over 115 standalone stores across the U.S. as of April 2022.
“Born to Shine” can be purchased at retailers such as Amazon, Barnes & Noble and Books-A-Million.