Sustainable practices prioritized by local brand SRSLY Chocolate

Business
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Lisa Mitchell Treasurer | Wheatsville Co-Op

Local chocolate brand SRSLY Chocolate has announced a new initiative aimed at enhancing its chocolate-making process. The company is focusing on sustainability and quality to improve its product offerings.

"We believe that great chocolate starts with great ingredients," said Bob Williamson, co-founder of SRSLY Chocolate. "By sourcing our cacao beans directly from farmers who are committed to sustainable practices, we ensure the highest quality in every bar."

The initiative includes direct partnerships with cacao farmers and investment in eco-friendly production methods. This approach aligns with SRSLY Chocolate's commitment to environmental responsibility and high-quality standards.

"Our goal is to create a product that not only tastes good but also does good for the planet," added Williamson.

SRSLY Chocolate plans to continue its efforts in sustainable sourcing and hopes other brands will follow suit. The company believes this strategy will benefit both consumers and the environment.